How Solar Firms Can Capitalize on IT and Software

Over the past few decades, the global focus on green living and sustainability has increased by leaps and bounds. As our understanding of the harmful effects of fossil fuels becomes more entrenched, the shift towards renewable energy like solar, wind and hydro is not surprising. The solar industry is leading this charge, with the global solar market projected to be valued at $223.3 billion by 2026. And one of the key reasons for this rising interest in solar power – not to mention a massive boost in solar sales, particularly in countries like USA and China – is the increasing ubiquity and availability of technology and software, customized for use by (and for) the solar industry.

In fact, it would be fair to say that technology has opened up numerous opportunities for the solar industry. Asset owners can now take advantage of specialized software and applications such as Solar CRM, solar system design software, as well as sophisticated platforms that seamlessly integrate asset management and Enterprise Resource Planning (ERP), support advanced performance monitoring, and automate business processes and workflows.

Specialized software for solar companies yields a number of benefits. It can help them streamline, manage and control their sales (including door to door sales), project management, and installation processes, so they can optimize their resource utilization, minimize costs and maximize profitability. IT and software customized for a  solar system can also enable the firm to successfully tackle challenges related to data quality, data centralization and project complexity. And since the solar energy market has experienced a lot of disruption due to the COVID-19 pandemic, many solar organizations have also realized that by effectively leveraging a CRM-based platform like SaaS Solar, one of the best solar CRM in USA, they can also mitigate business disruptions and ensure continuity during uncertain events.